This is the latest book by Smith and Parr designed to simplify the process of attaching a dollar amount to intellectual property and intangible assets. In this new 864-page book the authors combine their previous books on Valuation, Licensing and Infringement Damages into one comprehensive treatise. The book is divided into three sections. The Valuation section has been updated to include new valuation examples, the latest accounting standards and more details about special case valuation assignments. The Exploitation section includes methods for valuing joint venture intellectual property contributions and determining royalty rates for licensing. In the Infringement Damages section reasonable royalties, lost profits and price erosion are discussed for patents, trademarks and copyrights along with a new discussion about key cases important to establishing infringement damages. This is a must have book for all aspects of managing intellectual property